ESSENTIALS Difference
 


LEAN LifeLong 
Sensé
USANA Essentials
USANA Optimizers

 

 


Not All Supplements are Created Equal



Advanced Dosage

A growing base of scientific data shows that advanced levels of some nutrients, especially antioxidants, can have a long-term positive effect on health. USANA scientists - after carefully researching the current scientific literature - established the ESSENTIALS formula, based on these advanced dosages.

The product chart below illustrates the number of daily doses that would be required to equal the nutrient levels contained in a daily dose of the USANA ESSENTIALS

Daily Dosage Comparison
  USANA® ESSENTIALS One - A - Day® Centrum® Pharmanex Amway®
Vitamin B12 1 10.0 10.0 2.0 6.7
Vitamin B6 1 13.5 13.5 2.7 1.8
Beta-Carotene
(Vitamin A)
1 3.4 3.4 1.1 2.3
Vitamin C 1 21.7 21.7 2.6 2.6
Vitamin E 1 15.0 15.0 1.5 10.0
Folate 1 2.5 2.5 1.7 2.5
Inositol 1 N/A* N/A* N/A* 3.0
Niacin 1 2.0 2.0 1.0 1.1
Riboflavin 1 15.9 15.9 7.9 1.8
Selenium 1 10.0 10.0 2.0 13.3
Thiamine 1 18.0 18.0 9.0 1.8
Bioflavanoids 1 N/A* N/A* 1.1 N/A*
Average 1 11.2 11.2 3.0 4.3

*This ingredient is not included in the specified product.

Products referred to are One-A-Day® Maximum, Centrum® w/Lutein, Pharmanex Life Pak, and Amway® Nutrilite Double X.

Quality

1. USANA'S raw materials and finished products are laboratory tested and carry an unconditional guarantee of purity and potency. USANA'S manufacturing meets the strictest pharmaceutical-grade standards.

2. To ensure maximum bioavailability and efficacy, USANA scientists select the ideal form of each nutrient. Some companies compromise with their raw materials to reduce their price. The charts below demonstrate this important difference.

Advantages Over Other Forms
Vitamin A as Beta-Carotene only
  • Superior antioxidant benefits
  • Superior safety
USANA One-A-Day Centrum Pharmanex Amway
Yes No No No No


Vitamin C as Mineral Ascorbates
  • More Easily Absorbed
  • Buffered, less stomach upset
  • Retained longer in the body
USANA One-A-Day Centrum Pharmanex Amway
Yes No No Yes No


Vitamin E as Natural Tocopherol
  • Twice the absorption
  • The most biologically active form
  • Higher antioxidant activity
USANA One-A-Day Centrum Pharmanex Amway
Yes No No Yes Yes


To order your USANA ESSENTIALS, call today.


Value

How much are you paying? If you aren't choosing USANA ESSENTIALS, you're paying too much and giving your body too little.

The chart below illustrates the cost of obtaining the same nutrients as contained in the ESSENTIALS.

ESSENTIALS Value Comparison
Monthly Cost Minimum Additional Cost4 Total Monthly Cost
One-A-Day® $3.001 $41.56 $44.56
Centrum® $1.841 $41.59 $43.43
Pharmanex $50.002 $15.61 $65.61
Amway® $37.992 $29.25 $67.24
USANA® ESSENTIALS $34.973 - $34.97

1Retail price, April 2000. May vary with outlet.
2Member price.
3Autoship price.
4USANA compared the daily dosage of all listed ingredients in four leading U.S. nutritional supplements with those of the USANA ESSENTIALS. Researchers calculated the "minimum additional cost" for a month's supply of ingredients that would be needed in order to match the nutrient levels in the ESSENTIALS. First, a unit cost was established for each ingredient - in the same form as is used in the USANA ESSENTIALS - as though purchased as a stand-alone supplement. The retail price used was based on the most economical form listed at www.vitaminshoppe.com on May 16, 2000. The montly cost for each ingredient was then calculated by multiplying the difference in daily dosage by the unit cost of the ingredient, and by 30 days per month. A credit was given if a competitor's product contained more of a particular ingredient or an ingredient not included in the ESSENTIALS. Where no stand-alone product was found (e.g., cruciferours, nickel, alpha-carotene, and tin), no credit or additional cost was calculated. The "minimum additional cost" comprises the sum of all the individual ingredient costs.

Products referred to are One-A-Day® Maximum, Centrum® w/Lutein, Pharmanex Life Pak, and Amway® Nutrilite Double X.



LifeLong Health

The USANA® ESSENTIALS provide the vitamins and minerals that are indispensable for lifelong health.*

MEGA ANTIOXIDANT is a balanced, high-potency blend of vitamins, bioflavanoids, and other important nutrients that support health and counteract free-radical damage.*

CHELATED MINERAL contains a complete range of the essential minerals in balanced, highly bioavailable forms.

USANA has also developed two special ESSENTIALS formulations for younger age groups: BODY ROXTM, formulated to meet the unique demands of growing adolescent bodies; and USANIMALSTM, containing vitamins, minerals, and antioxidants needed by children ages 2 to 12 years.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.



"In the field of science and nutritional supplementation, USANA Health Sciences leads the way. I promise that USANA will continue its research and strive to offer outstanding products to meet the health and nutritional needs of everyone - children, adolescents, adults, and seniors."

-Myron Wentz, Ph.D.
Founder and President
USANA Health Sciences





START INVESTING NOW IN LIFELONG HEALTH WITH THE USANA®



USANA Health Sciences, Inc.
3838 West Parkway Boulevard
Salt Lake City, Utah 84120




|               | Copyright © 2000 USANA Health Sciences, Inc.